New Balance

New Balance stands at the crossroads of performance and everyday style, a brand that has built its reputation on comfort, quality, and quiet confidence. With over a century of innovation behind it, New Balance remains one of the few major footwear brands that still manufactures select models in the USA and UK — a reflection of its commitment to craftsmanship. While the brand has deep roots in athletic performance, it’s equally known for its influence on fashion, streetwear, and design culture.

What sets New Balance apart is its ability to appeal to a wide range of wearers. Runners appreciate the support and cushioning; style-conscious shoppers gravitate toward the retro silhouettes and limited collaborations. The brand’s colorways are both versatile and expressive, and the material combinations — suede, mesh, leather — give each pair a premium, tactile feel. Whether you're dressing for movement or leisure, New Balance delivers on function without compromising form.

At Chrome, we love New Balance for its versatility. It’s the brand you can wear on your commute, your weekend, or a night out. It doesn’t chase hype — it earns loyalty through consistency, comfort, and an effortless cool factor. If you want sneakers that can keep up with your day and your style, New Balance belongs in your rotation.